This article, which appeared in the Mail today, is a great example of how PR is constantly at work brushing up Kate and Wills’ image. It basically spins a story out of how the royal couple took a cheap flight back to the UK, how they’re so down to earth and how they ‘don’t have any airs and graces’. Excuse me, but wasn’t this just after they had taken a skiing holiday because poor old Will had six weeks of training and while he was away Kate did a handful of engagements?
I mean, this time last year they were cancelling skiing because it would not be ‘prudent in the economic climate’ or something. To then go on skiing with the Middletons and try to justify this holiday as to ‘make up for [William] missing Valentine’s Day’ reeks of an over-oiled, over-worked PR machine. The families of servicemen and women around the world have to endure much longer separations than six weeks, missing events like birthdays or Christmas, and they also don’t get to have six weeks of less than part time work. Their loved ones also go to war zones and face real danger, rather than fairly peaceful and uneventful training areas.
Other comments were hilariously off-key, such as how ‘the couple have obviously made the pennies stretch as this is their third break away together this year’. Someone crown Will and Kate the King and Queen of Thriftiness, because limiting yourself to three holidays in four months is certainly economic. Not to mention their ratio of working to shopping/hair-care/’charity researching’ days.
But what’s saddest about the PR desperately trying to paint over Will and Kate into the stereotypical ‘Brave RAF pilot!’ and ‘Faithful military housewife!’ roles as well as adding a dab of thriftiness is that it means Prince Harry’s good work goes entirely unnoticed. He recently featured in his own article in the Mail describing how the prince performed first aid when a rival polo player fell at a charity match - far from promoting Harry’s participation in charity matches to, I assume, benefit his charity Sentebale, or his quickthinking First Aid, the BRF PR machine allows the article to fall down the right hand side of the column of stories.
If this had been William - or even Kate - giving vital First Aid, we wouldn’t hear the last of it. I just think it’s tragic that Harry is being sidelined to prevent him overshadowing the constantly holidaying golden couple.